Our Blog

So, you’re thinking of starting a blog. Maybe you already know you want to or maybe you’re just trying to figure out what a blog really is, why you should do it and how you start your own. That’s exactly what you’ll discover by taking a few minutes to find out everything you need to know to start your own blog for business use.

Blogging is a huge attraction on the internet these days and jumping in with both feet can help you create a long-term audience that you can share products, services, and other aspects of life all with your personal touch. Take a look to see the few things you need to know when you’re considering starting up a blog of your own.

Be Consistent

Consistency is key when you’re doing anything but especially when you create your blog. You may not see results right at the beginning, but you have to consistently add content on a regular basis. Choose a schedule that works for you and be sure you stick to it, even when there’s only one comment or only 20 people that have read the blog. Consistent content and the same type of content every time is what will draw your readers in.

Beginning Your Blog

There are a few aspects you need to consider when you’re going to start a blog of your own that you want to grow into a business.

• How can you make money? When you’re blogging there’s a wide range of ways to make money. You can sell a physical or digital product on your blog. You can become affiliates for companies that are in the same niche as you, you can publish a book, or even offer your writing or consulting services through the blog itself.
• What are you an “expert” in? You need to also pick your own niche of writing. If you’re a lifestyle blog then you can write about a variety of items such as home décor, fashion, family, etc. However, if you’re a tech blog, you need to stick with the topics that lend to that niche. It is important you find what you’re going to write about and pick that focus before starting up your blog.
• Where will you host your blog? When you’re starting out, you need to consider where you want your blog to go as a business. This will help you determine if you want to spend time and money on a self-hosted platform or one that is hosted by someone else.
• What are your name and theme going to be? You need to create the name of the blog and decide what you want your theme to be when your readers come to your site. What do you want them to see? What do you want them to feel when they land on your blog? These are all questions to ask yourself during the design process.
• How will you build your audience? You need to think of your strategy on this as well. Where will your audience come from? What will you do to draw them in?
• Learn what it means to go for traffic on a search engine. How will your potential readers find you? What types of words might they be searching for? Those are important to know so that you can include them in your content. Keywords are critical in helping you get found on the internet when someone searches the information that you have provided.
• Create a content calendar. This will assist you in making sure you get your content out on a timely basis and that you have a constant stream of ideas to research and write.

These are just a few of the ideas to help you start building your blog as a business. Remember to utilize the power of social media, post plenty of content, and do some planning before you start your blog. However, the most important thing is to just get started. Put your ideas into motion so that you can start growing your business blog and/or improving your organic search ranking today!

If you would like to learn more about creating blogs and how they can impact sales and search engine ranking, please contact-us today.